It’s Official.
StockX & The Detroit Pistons Join Forces.
New Looks. New Partnership. Ball Up Top.
Representing the 313 to the fullest, StockX and the Detroit Pistons are officially joining forces for a multi-year partnership that will merge the worlds of sports, sneakers, streetwear, and community.
"We are thrilled to launch this partnership between two iconic Detroit brands and to proudly display StockX’s logo on the Pistons team jerseys. We look forward to leveraging the collective power of our brands to engage new and existing Pistons fans. We are also excited to collaborate with StockX on off-the-court initiatives at the intersection of sports, fashion, and culture that align with our organizations’ shared commitment to drive positive change in the Detroit community and beyond.” - Pistons Vice Chairman, Arn Tellem
StockX, the Detroit Pistons, and hometown hero Big Sean came together to celebrate the announcement today with a ‘Detroit Kickback,’ at Campus Martius. The event was free and open to the public.
Unique to other jersey partner deals, the Pistons and StockX will collaborate with Pensole Lewis College of Business and Design on collaborative programming efforts and opportunities for Detroit students. StockX will be designated as the presenting partner of Pistons arena walk-in social media content posts, featured on a special bobblehead nights during the 2024-25 season and participate in the Pistons’ “Community Give-Back Event,” a special holiday gathering that impacts hundreds of Detroiters during the Pistons’ annual Season of Giving activities.
Additionally, StockX’s logo will be prominently displayed on the home court of the Pistons’ G League affiliate, the Motor City Cruise, at Wayne State Fieldhouse.
Watch the space for more to come with ongoing updates here from StockX and the Detroit Pistons.
“Together with the Detroit Pistons, we will connect and engage our customers by tying together their love of basketball and passion for current culture. We are excited about the power of this partnership and the opportunity it affords us to positively impact both our organizations and the city we call home.” - StockX Co-founder, President & COO, Greg Schwartz