{"id":4401,"date":"2016-06-29T18:50:15","date_gmt":"2016-06-29T22:50:15","guid":{"rendered":"https:\/\/stockx.com\/sneaker-blog\/?p=4401"},"modified":"2016-06-30T15:06:18","modified_gmt":"2016-06-30T19:06:18","slug":"kendrick-lamars-reebok-sneaker-collaborations","status":"publish","type":"post","link":"https:\/\/stockx.com\/news\/fr-ca\/kendrick-lamars-reebok-sneaker-collaborations\/","title":{"rendered":"Kendrick Lamar’s Reebok Collaborations"},"content":{"rendered":"

Depending on what part of the world you are from,\u00a0you might of known him as K-Dot back when\u00a0his Training Day<\/em> mixtape dropped in 2007. Or a couple years later when he reverted back to his government name and\u00a0subsequently landed on the cover of\u00a0XXL’s Freshmen Issue<\/a> in 2011. Or maybe it was his partnership with Dr. Dre and The Recipe<\/em> that was\u00a0your introduction to King Kendrick. But by now, with three studio albums under his belt and on the verge of his third collaboration with Reebok, regardless of where you are from, you and the rest of the world are\u00a0familiar with Kendrick Lamar.<\/p>\n

Back when he was just a young, semi-recognizable extra in\u00a0Jay Rock’s All My Life<\/a><\/em> video, nobody was thinking that Kendrick Lamar would be\u00a0selling out sneakers. Especially not with Reebok. On the flip side,\u00a0Kendrick’s rise to the top of hip hop has not been unexpected to anyone who has worked with him along the way.<\/p>\n

\"Kendrick<\/a>
\nKendrick Lamar in the Reebok Ventilator KL via Reebok<\/a><\/h6>\n

It’s not often you see someone shut down Sunset Boulevard in Hollywood to have a rolling concert, and never has it been done to help launch a sneaker. (See the video and interview from our friend Kustoo<\/a>, below.)<\/p>\n