March 26, 2019

History of Heat Episode 01: Air Max Day Special

Jamie Delaney

Associate Creative Director @ StockX

Everybody knows StockX is the premier marketplace for sneakers, streetwear, watches, and handbags. But have you ever stopped and wondered about the significance behind these coveted items? Introducing our new series “History of Heat” offering you the most entertaining insight into sneakers since an OG Snapple cap.

Hosted by the often imitated but never duplicated Yungwolf Blitzer, “History of Heat” is a new show detailing the historical, cultural, perhaps even religious significance of select sneakers on StockX. From old school to new school, every pair has a story, and your boy Wolf is here to give you all the details.

Seeing as our premiere episode falls on Air Max Day, we decided to kick things off with a look back at the Air Max 1. The shoe that started it all, it changed the game with its legendary design, Beatles-backed advertising campaign, and introduced us to the man, the myth, the legend, Tinker Hatfield. Enjoy the episode, and make sure to subscribe to StockX on YouTube to catch new episodes of “History of Heat” every month.