{"id":17172,"date":"2018-02-27T15:01:50","date_gmt":"2018-02-27T20:01:50","guid":{"rendered":"https:\/\/stockx.com\/news\/?p=17172"},"modified":"2020-08-05T09:15:36","modified_gmt":"2020-08-05T13:15:36","slug":"history-guccis-iconic-flora-print","status":"publish","type":"post","link":"https:\/\/stockx.com\/news\/history-guccis-iconic-flora-print\/","title":{"rendered":"The History of Gucci&#8217;s Iconic Flora Print"},"content":{"rendered":"<header class=\"entry-header\"><\/header>\n<div class=\"entry-content-wrapper\">\n<div class=\"entry-content-wrapper\">\n<div>\n<p>The\u00a0 Flora pattern from Gucci debuted on bags in 2005, but the history of this iconic print goes back many decades, to a very special custom gift for a very special person: Princess Grace of Monaco.<\/p>\n<\/div>\n<p>It all started when Princess Grace bought a green Gucci bag from the flagship Milan store. This was a pretty big deal back in the day, since before Grace became a princess when she married Prince Rainer III of Monaco,\u00a0 she was Grace Kelly, an Academy Award winning actress who starred in such classics as &#8220;Rear Window,&#8221; &#8220;Dial M for Murder,&#8221; and &#8220;To Catch a Thief&#8221; alongside Cary Grant.<\/p>\n<p>Rodolfo Gucci, Guccio Gucci&#8217;s son, was intent on giving her a gift for her support and asked her to choose one. She requested a scarf, but as Rodolfo felt that nothing he had on hand fit the bill for royalty. So he commissioned illustrator Vittorio Accornero to design a floral scarf. Accornero was a textile designer for House of Gucci and he came back with a floral patter on a white background which included 37 colors and a wide array of flora and fauna, including daffodils, poppies, butterflies and beetles.<\/p>\n<\/div>\n<\/div>\n<div class=\"entry-content-wrapper\">\n<div class=\"entry-content-wrapper\">\n<div align=\"JUSTIFY\">The rest was history.<\/div>\n<div align=\"JUSTIFY\"><span style=\"color: #ffffff;\">\u00a0\u2022<\/span><\/div>\n<div align=\"JUSTIFY\">The patterned scarf was given to Princess Grace in 1966 and the print became legendary. When Frida Giannini took over Gucci in 2004, she revived the print, introducing a line of bags in 2005.<\/div>\n<div align=\"JUSTIFY\">Forty seven years after Grace wore the scarf, her granddaughter, Charlotte Casiraghi was featured in a 2014 ad campaign with the print.<\/div>\n<div align=\"JUSTIFY\"><\/div>\n<\/div>\n<\/div>\n<div align=\"JUSTIFY\"><span style=\"color: #ffffff;\">\u00a0\u2022<\/span><\/div>\n<div align=\"JUSTIFY\">The flora print bags from Gucci are getting increasingly harder to find. but we&#8217;ve got several styles at StockX up for grabs.<\/div>\n<div class=\"entry-content-wrapper\">\n<p>&nbsp;<\/p>\n<\/div>\n<p class=\"name\"><strong>Gucci Flora Tote Large Multicolor<\/strong><\/p>\n<p><a href=\"https:\/\/stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Flora-Tote-Large-Multicolor.jpg\"><img decoding=\"async\" title=\"StockX Image\" loading=\"lazy\" class=\"alignnone size-large wp-image-17316\" src=\"https:\/\/stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Flora-Tote-Large-Multicolor-1100x786.jpg\" alt=\"StockX_Image\" width=\"1100\" height=\"786\" srcset=\"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Flora-Tote-Large-Multicolor-1100x786.jpg 1100w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Flora-Tote-Large-Multicolor-300x214.jpg 300w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Flora-Tote-Large-Multicolor-768x549.jpg 768w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Flora-Tote-Large-Multicolor-700x500.jpg 700w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Flora-Tote-Large-Multicolor-882x630.jpg 882w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Flora-Tote-Large-Multicolor-1120x800.jpg 1120w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Flora-Tote-Large-Multicolor-530x379.jpg 530w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" \/><\/a><\/p>\n<p>This day time tote is made of white canvas, featuring the Gucci flora print. A perfect on-the-go bag, this large tote comes in at a height of 15 inches and a wide of over 17, and can hold everything from a laptop to other daily essentials you need to carry with you.<a href=\"https:\/\/stockx.com\/gucci-flora-tote-large-multicolor\"> It&#8217;s available for $700<\/a>.<\/p>\n<p><strong>Gucci Flora Tote<\/strong><\/p>\n<div class=\"detail\"><\/div>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Tote-Flora-Canvas-White.jpg\"><img decoding=\"async\" title=\"StockX Image\" loading=\"lazy\" class=\"alignnone size-full wp-image-17175\" src=\"https:\/\/stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Tote-Flora-Canvas-White.jpg\" alt=\"StockX_Image\" width=\"871\" height=\"581\" srcset=\"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Tote-Flora-Canvas-White.jpg 871w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Tote-Flora-Canvas-White-300x200.jpg 300w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Tote-Flora-Canvas-White-768x512.jpg 768w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/02\/Gucci-Tote-Flora-Canvas-White-530x354.jpg 530w\" sizes=\"auto, (max-width: 871px) 100vw, 871px\" \/><\/a><\/p>\n<p>Though smaller, this Gucci Flora tote does almost the same job as its larger counterpart. Good for weekend farmer market shopping or when you have less to carry, this bag is <a href=\"https:\/\/stockx.com\/gucci-tote-flora-canvas-white\">now available for $550<\/a>.<\/p>\n<p><strong>Gucci Nice Top Flora Medium<\/strong><\/p>\n<p><a href=\"https:\/\/stockx.com\/news\/wp-content\/uploads\/2018\/03\/unnamed-1.jpg\"><img decoding=\"async\" title=\"StockX Image\" loading=\"lazy\" class=\"alignnone size-large wp-image-17355\" src=\"https:\/\/stockx.com\/news\/wp-content\/uploads\/2018\/03\/unnamed-1-1100x1388.jpg\" alt=\"StockX_Image\" width=\"1100\" height=\"1388\" srcset=\"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/03\/unnamed-1-1100x1388.jpg 1100w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/03\/unnamed-1-300x379.jpg 300w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/03\/unnamed-1-768x969.jpg 768w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/03\/unnamed-1-609x768.jpg 609w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/03\/unnamed-1-499x630.jpg 499w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/03\/unnamed-1-634x800.jpg 634w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/03\/unnamed-1-530x669.jpg 530w\" sizes=\"auto, (max-width: 1244px) 100vw, 1244px\" \/><\/a><\/p>\n<p>With a stunning purple interior, the Gucci Nice Top in classic flora print is a great find to add color to an outfit. With a recognizable top handle, this bag has goldtone hardware and while it retailed for $1,690, it&#8217;s <a href=\"https:\/\/stockx.com\/gucci-nice-top-handle-bag-floral-canvas-leather-medium\">available to buy for $795<\/a> right now.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The\u00a0 Flora pattern from Gucci debuted on bags in 2005, but the history of this iconic print goes back many decades, to a very special custom gift for a very special person: Princess Grace of Monaco. It all started when Princess Grace bought a green Gucci bag from the flagship Milan store. This was a [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":17355,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[],"brands":[],"series":[],"verticals":[],"class_list":["post-17172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The History of Gucci&#039;s Iconic Flora Print - StockX News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/stockx.com\/news\/history-guccis-iconic-flora-print\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The History of Gucci&#039;s Iconic Flora Print - StockX News\" \/>\n<meta property=\"og:description\" content=\"The\u00a0 Flora pattern from Gucci debuted on bags in 2005, but the history of this iconic print goes back many decades, to a very special custom gift for a very special person: Princess Grace of Monaco. It all started when Princess Grace bought a green Gucci bag from the flagship Milan store. This was a [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/stockx.com\/news\/history-guccis-iconic-flora-print\/\" \/>\n<meta property=\"og:site_name\" content=\"StockX News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/stockxdotcom\" \/>\n<meta property=\"article:published_time\" content=\"2018-02-27T20:01:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-08-05T13:15:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d15lrsitp7y7u.cloudfront.net\/wp-content\/uploads\/2018\/03\/unnamed-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1244\" \/>\n\t<meta property=\"og:image:height\" content=\"1570\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Liana\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@stockx\" \/>\n<meta name=\"twitter:site\" content=\"@stockx\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Liana\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The History of Gucci's Iconic Flora Print - StockX News","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/stockx.com\/news\/history-guccis-iconic-flora-print\/","og_locale":"en_US","og_type":"article","og_title":"The History of Gucci's Iconic Flora Print - StockX News","og_description":"The\u00a0 Flora pattern from Gucci debuted on bags in 2005, but the history of this iconic print goes back many decades, to a very special custom gift for a very special person: Princess Grace of Monaco. It all started when Princess Grace bought a green Gucci bag from the flagship Milan store. This was a [&hellip;]","og_url":"https:\/\/stockx.com\/news\/history-guccis-iconic-flora-print\/","og_site_name":"StockX News","article_publisher":"https:\/\/www.facebook.com\/stockxdotcom","article_published_time":"2018-02-27T20:01:50+00:00","article_modified_time":"2020-08-05T13:15:36+00:00","og_image":[{"width":1244,"height":1570,"url":"https:\/\/d15lrsitp7y7u.cloudfront.net\/wp-content\/uploads\/2018\/03\/unnamed-1.jpg","type":"image\/jpeg"}],"author":"Liana","twitter_card":"summary_large_image","twitter_creator":"@stockx","twitter_site":"@stockx","twitter_misc":{"Written by":"Liana","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/stockx.com\/news\/history-guccis-iconic-flora-print\/","url":"https:\/\/stockx.com\/news\/history-guccis-iconic-flora-print\/","name":"The History of Gucci's Iconic Flora Print - StockX News","isPartOf":{"@id":"https:\/\/stockx.com\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/stockx.com\/news\/history-guccis-iconic-flora-print\/#primaryimage"},"image":{"@id":"https:\/\/stockx.com\/news\/history-guccis-iconic-flora-print\/#primaryimage"},"thumbnailUrl":"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/03\/unnamed-1.jpg","datePublished":"2018-02-27T20:01:50+00:00","dateModified":"2020-08-05T13:15:36+00:00","author":{"@id":"https:\/\/stockx.com\/news\/#\/schema\/person\/f5b43bb802a56494d6e5c92a21270adb"},"breadcrumb":{"@id":"https:\/\/stockx.com\/news\/history-guccis-iconic-flora-print\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/stockx.com\/news\/history-guccis-iconic-flora-print\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/stockx.com\/news\/history-guccis-iconic-flora-print\/#primaryimage","url":"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/03\/unnamed-1.jpg","contentUrl":"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/03\/unnamed-1.jpg","width":1244,"height":1570},{"@type":"BreadcrumbList","@id":"https:\/\/stockx.com\/news\/history-guccis-iconic-flora-print\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/stockx.com\/news\/"},{"@type":"ListItem","position":2,"name":"The History of Gucci&#8217;s Iconic Flora Print"}]},{"@type":"Person","@id":"https:\/\/stockx.com\/news\/#\/schema\/person\/f5b43bb802a56494d6e5c92a21270adb","name":"Liana","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/stockx.com\/news\/#\/schema\/person\/image\/","url":"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2019\/06\/avatar_user_19_1560193132-96x96.jpg","contentUrl":"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2019\/06\/avatar_user_19_1560193132-96x96.jpg","caption":"Liana"},"description":"Content Director, StockX Bags","url":"https:\/\/stockx.com\/news\/author\/liana\/"}]}},"article":{"url":"https:\/\/stockx.com\/news\/history-guccis-iconic-flora-print\/","title":"The History of Gucci's Iconic Flora Print","date":"February 27, 2018","category":"","featured_image_url":"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/03\/unnamed-1-499x630.jpg","verticals":[],"author":{"url":"https:\/\/stockx.com\/news\/author\/liana\/","name":"Liana"}},"_links":{"self":[{"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/posts\/17172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/comments?post=17172"}],"version-history":[{"count":1,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/posts\/17172\/revisions"}],"predecessor-version":[{"id":130686,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/posts\/17172\/revisions\/130686"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/media\/17355"}],"wp:attachment":[{"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/media?parent=17172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/categories?post=17172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/tags?post=17172"},{"taxonomy":"sx_brand","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/brands?post=17172"},{"taxonomy":"sx_series","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/series?post=17172"},{"taxonomy":"sx_vertical","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/verticals?post=17172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}