{"id":22108,"date":"2018-06-20T12:45:30","date_gmt":"2018-06-20T16:45:30","guid":{"rendered":"https:\/\/stockx.com\/news\/?p=22108"},"modified":"2019-02-06T16:45:00","modified_gmt":"2019-02-06T21:45:00","slug":"gen-z-yellow-new-black","status":"publish","type":"post","link":"https:\/\/stockx.com\/news\/gen-z-yellow-new-black\/","title":{"rendered":"Gen Z Yellow is the New Black"},"content":{"rendered":"

First Millennial Pink and now Gen Z Yellow? This mustard yellow tone is predicted to be the biggest color of 2018, seen all over Instagram, SS18 runways, and the streetwear scene. StockX is here to help you grab all the yellow things to stay on top of the trend of the summer.<\/span><\/p>\n

These so called \u201cGeneration Z Yellow\u201d tones were among the bestsellers in Q1 in various industries ranging from high fashion, footwear, and accessories. Pantone named Ultra Violet the 2018 Color of the Year but <\/span>data proved that more yellow items sold out in Q1 than the predicted violet.<\/span><\/a> We know what you\u2019re thinking, \u201cyellow is not my color\u201d. The good news is, accessories are the best way to add a pop of color without being too extra. Whether it\u2019s a small Goyard Card Holder or the iconic Jordan 1 in Ochre Yellow, we\u2019ve got you covered.<\/span><\/p>\n

We hope this Gen Z Yellow shopping guide helps you unleash your inner A$AP Rocky Fashion Killa style ’cause there\u2019s nothing mellow about this yellow. Brace yourself for the brightness.<\/span><\/p>\n

Supreme Astro Sunglasses<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/p>\n

Jordan 1 Retro High Yellow Ochre<\/a><\/h1>\n

\u00a0 \u00a0\"StockX_Image\"<\/a><\/h1>\n

Louis Vuitton Duffle Keepall Bandouliere<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/p>\n

Ernst Benz Chronoscope GC20119<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/p>\n

Chanel Cosmetic Case<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/h1>\n

adidas NMD HU Pharrell Human Race Yellow<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/h1>\n

Louis Vuitton Handbag Alma Epi<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/p>\n

Supreme Booker Sunglasses<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/p>\n

Supreme Nylon Pique Camp Cap Yellow<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/p>\n

Louis Vuitton Cluny Tassil<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/h1>\n

Nike Dunk SB Low Yellow Lobster<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/p>\n

Supreme The North Face Leather Roo II Lumbar Pack<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/p>\n

Goyard Saint Sulpice Card Holder<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/h1>\n

IWC Aquatimer 2000 IW356810<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/p>\n

Balenciaga Triple S Beige Green Yellow<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/h1>\n

Prada Metal Oro Card Case Saffiano<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/p>\n

Air Max 1\/97 Sean Wotherspoon<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/h1>\n

Supreme The North Face Base Camp Crimp Backpack<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/p>\n

Nike SB Air Force 2 Low Supreme Yellow<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/h1>\n

Louis Vuitton Speedy Cube<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/h1>\n

Bape La College Snap Back Cap Cap Yellow<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/p>\n

Ernst Benz Chronoscope GC10119-DLC\/A-AV<\/a><\/h1>\n

\"StockX_Image\"<\/a><\/p>\n

SF Air Force 1 Mid Odell Beckham Jr.<\/a>
\n\"StockX_Image\"<\/a><\/h1>\n

\n","protected":false},"excerpt":{"rendered":"

First Millennial Pink and now Gen Z Yellow? This mustard yellow tone is predicted to be the biggest color of 2018, seen all over Instagram, SS18 runways, and the streetwear scene. StockX is here to help you grab all the yellow things to stay on top of the trend of the summer. These so called […]<\/p>\n","protected":false},"author":25,"featured_media":22134,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[],"brands":[],"series":[],"verticals":[1692],"class_list":["post-22108","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sx_vertical-sneakers"],"acf":[],"yoast_head":"\nGen Z Yellow is the New Black - StockX News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/stockx.com\/news\/gen-z-yellow-new-black\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gen Z Yellow is the New Black - StockX News\" \/>\n<meta property=\"og:description\" content=\"First Millennial Pink and now Gen Z Yellow? This mustard yellow tone is predicted to be the biggest color of 2018, seen all over Instagram, SS18 runways, and the streetwear scene. StockX is here to help you grab all the yellow things to stay on top of the trend of the summer. These so called […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/stockx.com\/news\/gen-z-yellow-new-black\/\" \/>\n<meta property=\"og:site_name\" content=\"StockX News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/stockxdotcom\" \/>\n<meta property=\"article:published_time\" content=\"2018-06-20T16:45:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-02-06T21:45:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d15lrsitp7y7u.cloudfront.net\/wp-content\/uploads\/2018\/06\/Louis-Vuitton-Yellow-Group--1100x733.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1100\" \/>\n\t<meta property=\"og:image:height\" content=\"733\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Aida Qoshi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@stockx\" \/>\n<meta name=\"twitter:site\" content=\"@stockx\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Aida Qoshi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Gen Z Yellow is the New Black - StockX News","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/stockx.com\/news\/gen-z-yellow-new-black\/","og_locale":"en_US","og_type":"article","og_title":"Gen Z Yellow is the New Black - StockX News","og_description":"First Millennial Pink and now Gen Z Yellow? This mustard yellow tone is predicted to be the biggest color of 2018, seen all over Instagram, SS18 runways, and the streetwear scene. StockX is here to help you grab all the yellow things to stay on top of the trend of the summer. These so called […]","og_url":"https:\/\/stockx.com\/news\/gen-z-yellow-new-black\/","og_site_name":"StockX News","article_publisher":"https:\/\/www.facebook.com\/stockxdotcom","article_published_time":"2018-06-20T16:45:30+00:00","article_modified_time":"2019-02-06T21:45:00+00:00","og_image":[{"width":1100,"height":733,"url":"https:\/\/d15lrsitp7y7u.cloudfront.net\/wp-content\/uploads\/2018\/06\/Louis-Vuitton-Yellow-Group--1100x733.jpg","type":"image\/jpeg"}],"author":"Aida Qoshi","twitter_card":"summary_large_image","twitter_creator":"@stockx","twitter_site":"@stockx","twitter_misc":{"Written by":"Aida Qoshi","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/stockx.com\/news\/gen-z-yellow-new-black\/","url":"https:\/\/stockx.com\/news\/gen-z-yellow-new-black\/","name":"Gen Z Yellow is the New Black - StockX News","isPartOf":{"@id":"https:\/\/stockx.com\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/stockx.com\/news\/gen-z-yellow-new-black\/#primaryimage"},"image":{"@id":"https:\/\/stockx.com\/news\/gen-z-yellow-new-black\/#primaryimage"},"thumbnailUrl":"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/06\/Louis-Vuitton-Yellow-Group-.jpg","datePublished":"2018-06-20T16:45:30+00:00","dateModified":"2019-02-06T21:45:00+00:00","author":{"@id":"https:\/\/stockx.com\/news\/#\/schema\/person\/d1d652269215ba2612b5eb2a1cebf07a"},"breadcrumb":{"@id":"https:\/\/stockx.com\/news\/gen-z-yellow-new-black\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/stockx.com\/news\/gen-z-yellow-new-black\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/stockx.com\/news\/gen-z-yellow-new-black\/#primaryimage","url":"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/06\/Louis-Vuitton-Yellow-Group-.jpg","contentUrl":"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/06\/Louis-Vuitton-Yellow-Group-.jpg","width":6720,"height":4480},{"@type":"BreadcrumbList","@id":"https:\/\/stockx.com\/news\/gen-z-yellow-new-black\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/stockx.com\/news\/"},{"@type":"ListItem","position":2,"name":"Gen Z Yellow is the New Black"}]},{"@type":"Person","@id":"https:\/\/stockx.com\/news\/#\/schema\/person\/d1d652269215ba2612b5eb2a1cebf07a","name":"Aida Qoshi","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/stockx.com\/news\/#\/schema\/person\/image\/","url":"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2019\/11\/Screen-Shot-2019-09-27-at-2.28.44-PM-96x96.png","contentUrl":"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2019\/11\/Screen-Shot-2019-09-27-at-2.28.44-PM-96x96.png","caption":"Aida Qoshi"},"url":"https:\/\/stockx.com\/news\/author\/aida\/"}]}},"article":{"url":"https:\/\/stockx.com\/news\/gen-z-yellow-new-black\/","title":"Gen Z Yellow is the New Black","date":"June 20, 2018","category":"Sneakers","featured_image_url":"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2018\/06\/Louis-Vuitton-Yellow-Group--945x630.jpg","verticals":[],"author":{"url":"https:\/\/stockx.com\/news\/author\/aida\/","name":"Aida Qoshi"}},"_links":{"self":[{"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/posts\/22108","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/comments?post=22108"}],"version-history":[{"count":3,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/posts\/22108\/revisions"}],"predecessor-version":[{"id":49626,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/posts\/22108\/revisions\/49626"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/media\/22134"}],"wp:attachment":[{"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/media?parent=22108"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/categories?post=22108"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/tags?post=22108"},{"taxonomy":"sx_brand","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/brands?post=22108"},{"taxonomy":"sx_series","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/series?post=22108"},{"taxonomy":"sx_vertical","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/verticals?post=22108"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}