{"id":855,"date":"2014-03-30T16:06:56","date_gmt":"2014-03-30T20:06:56","guid":{"rendered":"http:\/\/sneakerheaddata.wordpress.com\/?p=855"},"modified":"2016-04-29T12:37:08","modified_gmt":"2016-04-29T16:37:08","slug":"are-jordan-retail-prices-outpacing-inflation","status":"publish","type":"post","link":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/","title":{"rendered":"Are Jordan Retail Prices Outpacing Inflation?"},"content":{"rendered":"<p>Yes.\u00a0 But not significantly.<\/p>\n<p>Sneakerheads love to lament the ever-increasing retail price of Retro Jordans.\u00a0 With GR prices hitting $170 and premium versions like the 5Lab3 reaching $225, it definitely feels like prices are increasing at a quicker rate than ever before.\u00a0 There have been two price hikes in the past two years alone and rumors constantly abound that more are just around the corner.\u00a0 What gives?<\/p>\n<p>We all inherently understand inflation.\u00a0 Sneakers are not immune from the rising costs of raw materials, labor, shipping, etc.\u00a0 No one expects to cop $100 retros forever.\u00a0 So the question, then, is whether the retail price of Jordans is increasing faster than inflation.\u00a0 <strong>Is the newly minted $170 GR price more or less than historical prices, in equivalent dollars?<\/strong><\/p>\n<p><!--more--><\/p>\n<p>To answer the question we analyzed the change in retail price for three prolific retro models (3, 5, 6) over the past 25 years.\u00a0 Using the U.S. Department of Labor, Bureau of Labor Statistics <a href=\"http:\/\/var\/app\/current\/news-tmp-0801.bls.gov\/data\/inflation_calculator.htm\" target=\"_blank\">Inflation Calculator<\/a> we calculated the equivalent 2014 purchasing power for each of the historical prices.\u00a0 The result is this chart:<\/p>\n<p><a title=\"\" href=\"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2014\/03\/jordan-retail-inflation-0328141.jpg\" target=\"\" rel=\"\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-1269\" title=\"StockX Image\" src=\"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2014\/03\/jordan-retail-inflation-0328141.jpg\" alt=\"Jordan Retail Inflation 032814\" width=\"768\" height=\"576\" srcset=\"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2014\/03\/jordan-retail-inflation-0328141.jpg 960w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2014\/03\/jordan-retail-inflation-0328141-300x225.jpg 300w, https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2014\/03\/jordan-retail-inflation-0328141-624x468.jpg 624w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/a><\/p>\n<p><strong>Key Insights:<\/strong><\/p>\n<ul>\n<li>The most obvious visual observation is how expensive OGs were.\u00a0 $125 for Jordan 5s in 1991 is the equivalent if $225 today!\u00a0 No wonder these were so groundbreaking.\u00a0 At no point in history have Jordans been as expensive as they were when they came out.<\/li>\n<li>The next obvious insight is that, besides OGs, the current $170 retail price is the most expensive.<\/li>\n<li>BUT . . . the fact that 8 of the 12 prices between 1999 and 2013 have an equivalent value greater than $160 (the 2013 price) means that the $170 price is not significantly more expensive than it should be.\u00a0 In fact, $170 is both reasonable and logical.\u00a0 If the price stays at $170 for 2015 it might be exactly in line with inflation.<\/li>\n<\/ul>\n<p><strong>Conclusion:\u00a0<\/strong> There is nothing egregious here.\u00a0 Jordan Brand might be six months to a year ahead of inflation, but Retros are still a much, much better deal than they were back in the day.\u00a0 Just don&#8217;t confuse that as a blank check to keep raising prices, JB &#8211; we&#8217;re watching closely.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yes.\u00a0 But not significantly. Sneakerheads love to lament the ever-increasing retail price of Retro Jordans.\u00a0 With GR prices hitting $170 and premium versions like the 5Lab3 reaching $225, it definitely feels like prices are increasing at a quicker rate than ever before.\u00a0 There have been two price hikes in the past two years alone and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[],"brands":[],"series":[],"verticals":[],"class_list":["post-855","post","type-post","status-publish","format-standard","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Are Jordan Retail Prices Outpacing Inflation? - StockX News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Are Jordan Retail Prices Outpacing Inflation? - StockX News\" \/>\n<meta property=\"og:description\" content=\"Yes.\u00a0 But not significantly. Sneakerheads love to lament the ever-increasing retail price of Retro Jordans.\u00a0 With GR prices hitting $170 and premium versions like the 5Lab3 reaching $225, it definitely feels like prices are increasing at a quicker rate than ever before.\u00a0 There have been two price hikes in the past two years alone and [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/\" \/>\n<meta property=\"og:site_name\" content=\"StockX News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/stockxdotcom\" \/>\n<meta property=\"article:published_time\" content=\"2014-03-30T20:06:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-04-29T16:37:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2014\/03\/jordan-retail-inflation-0328141.jpg\" \/>\n<meta name=\"author\" content=\"Josh Luber\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@stockx\" \/>\n<meta name=\"twitter:site\" content=\"@stockx\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Josh Luber\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Are Jordan Retail Prices Outpacing Inflation? - StockX News","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/","og_locale":"en_US","og_type":"article","og_title":"Are Jordan Retail Prices Outpacing Inflation? - StockX News","og_description":"Yes.\u00a0 But not significantly. Sneakerheads love to lament the ever-increasing retail price of Retro Jordans.\u00a0 With GR prices hitting $170 and premium versions like the 5Lab3 reaching $225, it definitely feels like prices are increasing at a quicker rate than ever before.\u00a0 There have been two price hikes in the past two years alone and [&hellip;]","og_url":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/","og_site_name":"StockX News","article_publisher":"https:\/\/www.facebook.com\/stockxdotcom","article_published_time":"2014-03-30T20:06:56+00:00","article_modified_time":"2016-04-29T16:37:08+00:00","og_image":[{"url":"https:\/\/images-wp.stockx.com\/news\/wp-content\/uploads\/2014\/03\/jordan-retail-inflation-0328141.jpg","type":"","width":"","height":""}],"author":"Josh Luber","twitter_card":"summary_large_image","twitter_creator":"@stockx","twitter_site":"@stockx","twitter_misc":{"Written by":"Josh Luber","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/#article","isPartOf":{"@id":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/"},"author":{"name":"Josh Luber","@id":"https:\/\/stockx.com\/news\/#\/schema\/person\/e0ff6733345abaf08623513809dd9bb3"},"headline":"Are Jordan Retail Prices Outpacing Inflation?","datePublished":"2014-03-30T20:06:56+00:00","dateModified":"2016-04-29T16:37:08+00:00","mainEntityOfPage":{"@id":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/"},"wordCount":343,"commentCount":4,"image":{"@id":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/#primaryimage"},"thumbnailUrl":"https:\/\/s3.amazonaws.com\/stockx-sneaker-analysis\/wp-content\/uploads\/2014\/03\/jordan-retail-inflation-0328141.jpg","inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/","url":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/","name":"Are Jordan Retail Prices Outpacing Inflation? - StockX News","isPartOf":{"@id":"https:\/\/stockx.com\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/#primaryimage"},"image":{"@id":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/#primaryimage"},"thumbnailUrl":"https:\/\/s3.amazonaws.com\/stockx-sneaker-analysis\/wp-content\/uploads\/2014\/03\/jordan-retail-inflation-0328141.jpg","datePublished":"2014-03-30T20:06:56+00:00","dateModified":"2016-04-29T16:37:08+00:00","author":{"@id":"https:\/\/stockx.com\/news\/#\/schema\/person\/e0ff6733345abaf08623513809dd9bb3"},"breadcrumb":{"@id":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/#primaryimage","url":"https:\/\/s3.amazonaws.com\/stockx-sneaker-analysis\/wp-content\/uploads\/2014\/03\/jordan-retail-inflation-0328141.jpg","contentUrl":"https:\/\/s3.amazonaws.com\/stockx-sneaker-analysis\/wp-content\/uploads\/2014\/03\/jordan-retail-inflation-0328141.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/stockx.com\/news\/"},{"@type":"ListItem","position":2,"name":"Are Jordan Retail Prices Outpacing Inflation?"}]},{"@type":"Person","@id":"https:\/\/stockx.com\/news\/#\/schema\/person\/e0ff6733345abaf08623513809dd9bb3","name":"Josh Luber","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/29034884b8bd44457915d1565ee25d9f19091ce330db4852fe32809369f059e8?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/29034884b8bd44457915d1565ee25d9f19091ce330db4852fe32809369f059e8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/29034884b8bd44457915d1565ee25d9f19091ce330db4852fe32809369f059e8?s=96&d=mm&r=g","caption":"Josh Luber"},"sameAs":["http:\/\/campless.com"],"url":"https:\/\/stockx.com\/news\/author\/joshcampless-com\/"}]}},"article":{"url":"https:\/\/stockx.com\/news\/are-jordan-retail-prices-outpacing-inflation\/","title":"Are Jordan Retail Prices Outpacing Inflation?","date":"March 30, 2014","category":"","featured_image_url":"https:\/\/stockx.com\/news\/wp-content\/themes\/stockx-2020\/assets\/images\/blog-image.jpg","verticals":[],"author":{"url":"https:\/\/stockx.com\/news\/author\/joshcampless-com\/","name":"Josh Luber"}},"_links":{"self":[{"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/posts\/855","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/comments?post=855"}],"version-history":[{"count":0,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/posts\/855\/revisions"}],"wp:attachment":[{"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/media?parent=855"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/categories?post=855"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/tags?post=855"},{"taxonomy":"sx_brand","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/brands?post=855"},{"taxonomy":"sx_series","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/series?post=855"},{"taxonomy":"sx_vertical","embeddable":true,"href":"https:\/\/stockx.com\/news\/wp-json\/wp\/v2\/verticals?post=855"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}