September 2, 2016

2013 Bred 1s losing value. Famed reseller on HBO?

You didn’t think we’d let the Bred 1s drop without dropping some data to go with it, did you?

What follows is a two-part sneakerheadata primer:

  1. Every significant Jordan 1 during the past twelve months; and
  2. Every Bred 1, ever

. . . and whether this weekend’s Bred 1 release has impacted anything.

To start, here are the notable Jordan 1s which were resold at least 40 times over the past 12 months.  We intentionally left off Pinnacles and Lows.


Slide1
Key Insights:

  • As expected, Shattered Backboards and Chicago 2015s topped the list for both total dollars and total sales
  • Less expected, UNCs came in at number three – but they were a more recent release and have had restocks
  • Note the Banned 2011s. Only 47 pairs sold, but they still generated more resell dollars than half of the other pairs

 

AJ1 Analysis_v5

 

Key Insights:

  • Black and Gold 2013s have the highest average resell price of $1237, besting the Banned 2011 by $175
  • The Jeters are still holding an average price of $513, the last in the green section ($500 or more)
  • Related, every time I see a Jeter 1, all I think about are Chase Utley’s five homers in the 2009 World Series – that the Yanks won.  Typical Philly fan; best memories are of losing

Now to the main course.

Every Bred 1, ever, and what they’ve sold for over the past 13 months:

Slide3

As far back as November 2015, the sneaker rumor mills offered up talk of a Bred 1 summer 2016 release. And then this past June, the official release date was confirmed.

Key Insights:

  • The 2013 Bred 1 dropped considerably after the 2016 release date was announced, going from $724 in June to $413 in August
  • There’s been a general decline in monthly resell prices for all Breds which started with the initial rumors of a 2016 Bred 1 (Nov ’15), and then again when the release data was confirmed (June ’16)
  • The 2011 Banned seems to the most immune to the 2016 release, continuing to increase in value.  Our guess is that once official images of the 2016s confirmed no “X” on the heel, any potential price depression of the Banned was thwarted

This will be a fun analysis to come back to in the future.

2016 Bred 1 Release Forecast

Right now, it looks like there’s going to be a ton of Bred 1s released tomorrow.

Resell price to date (i.e., pre-sales) for the 2016 Bred 1 on StockX has been $328.

This will certainly kill the resell value for the 2016s, but what impact will it have on the older models?  Usually we see new releases depress the value of older models – as evidenced on the chart above – but maybe, just maybe, there will be a hardcore Jay collector cohort who are re-motivated to buy older models because every Tom, Dick and Hypebeast has the 2016s.  Maybe.

And now, some StockX plugs mixed with pop-culture references:

A.  If you’re ready to buy or sell the 2016 Jordan 1 Bred, you can place your Bids and Asks right HERE.  And no worries on Team Early; we authenticate every pair sold.

B.  Whether you’re trying to cop, flip or watch this weekend, Daenerys Targaryen, the First of Her Name, Queen of Meereen, Queen of the Andals and the Rhoynar and the First Men, Lord of the Seven Kingdoms, Protector of the Realm, Khaleesi of the Great Grass Sea, the Unburnt, Mother of Dragons, commands you to monitor real time resell information on the StockX iOS and Android apps.

Ugh.  Game of Thrones doesn’t return until summer 2017 . . . but I heard a dragon reigns fire on this guy:

Banned Air Jordan 1 Reseller