Asics may have started as a basketball shoe company, but now the brand also focuses on bringing high-quality athletic shoes to other markets. Founder Kihachiro Onitsuka recognized this need has partnered with many other designers and brands, such as Ronnie Fieg and Angelo Baque, to bring his vision to life, successfully expanding this brand into other sneaker realms and appealing to a wider market.
Asics strives to provide quality sports footwear to every type of athlete, focusing on comfort, performance, and style all rolled into one. The brand has collaborated with Ronnie Fieg, a prominent member of the sneaker community, to produce the popular Gel-Kayano 5 Ronnie Fieg Oasis, known for its technological advancements within a classic sneaker design. The ASICSTIGER is also a popular line that was re-issued in 2015 to meet demand.
Other products from Asics that stand out are the bold Onitsuka Tiger Mexico 66 Kill Bill with a mustard yellow colourway and the classic Asics Gel-1130 White Jade for women. The brand produces sneakers for all types of wearers that are suitable both for athletic wear and casual daily wear.
Their sneakers pair well with any outfit you put together, as you can opt for either a bold or a simple style. Sneakers are Asics primary focus, but they also have other accessories, which include other footwear items, accessories, collectibles, and more. They also add incentives to some of their collectibles, such as some versions of sneakers that come with trading cards. Extras like these along with unique designs and colourways set Asics apart from many other companies in the sneaker game.
