Sneakers - October 21, 2017

StockX Scoreboard - Los Primeros Edition

Jesse Einhorn

Senior Economist at StockX

It’s time again for another edition of the weekly StockX Sneaker Scoreboard!

On account of last week’s Friday the 13th flat selling fee promo, the Yeezy Zebra dominated the Scoreboard this week- largely on the strength of that single day of trading activity. The Cream White colorway also saw a boost from the promo, landing it in the #4 spot.

A more interesting story is that of the Jordan 1 Retro High Los Primeros, which dropped 8 days ago, on 10/13. The Jordan 1s are part of a quartet of sneakers Nike released to honor Latino Heritage Month, each featuring the design of a different Latino artist. The Jordan 1s, designed by street artist Pomb from San Paulo, Brazil, are the last of the collection to be released, and have proven to be most popular by far. With an average price of $238, they managed to surpass the black Air Max 97 UNDFTD, which led the Scoreboard each of the past two weeks. Were it not for Friday’s’ promo, they would have likely lead the market.

Another sneaker to watch is the Jordan 12 Retro Bordeaux, which dropped last Saturday and ended in the #6 spot. The 12s had seen considerable pre-release trading activity, and we were expecting big things following their official release. However, despite a 175% increase in sales, it wasn’t enough to crack the top 5. It will be interesting to see this sneaker performs in it’s second full week on the market.