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Since 1983, G-Shock has constantly innovated its products, updating their tech to fit a variety of lifestyles. Mehr
Previously working at Casio as an engineer, Kikuo Ibe sought out to make the world’s most durable watch after his personal pocket watch cracked from falling. Ibe’s desire to create a resistant timepiece led to one of the most successful digital watch brands in the world. Through collaborations with musicians, artists, and brands alike, Casio G-Shocks match style with utility.