Netflix, founded in 2007, has been a pioneer of entertainment viewing and streaming since their days specializing in DVD rental by mail. Now the world’s leading online streaming platform, Netflix has become known worldwide for their original programming, going on to create beloved shows and games watched and revered by global audiences.
With distribution of its programming available in 45 languages, it’s no surprise that Netflix has gained a devoted fanbase in numerous countries around the world. Series like Squid Game, which originated in South Korea, have become worldwide phenomena, going on to win Golden Globe and Emmy awards and become Netflix’ most viewed show in about 94 countries. Working with this momentum, Netflix has diversified to offer tangible items in addition to programming, such as exclusive apparel and accessories featuring characters and imagery from its series. Items like the Kokies x Squid Game t-shirt nod to the popularity of Squid Game, which spawned a collaboration with Kokies collectible figure brand Bait. Bait is known for collectible figures from comics, cartoons, and television series characters, along with numerous collaborations.
As Netflix is the primary creator and retailer of merchandise from its programming, certain styles and limited-run items become highly covetable due to their singular distribution. Beyond that, Netflix has done additional brand collaborations with characters and imagery from its series, films, and games. Known for their limited runs, collaborative merchandise quickly becomes unavailable. If you are a fan of television and film collectibles, be sure to peruse our array of other collectibles and apparel available.
