The StockX Sales Channel App on Shopify allows Shopify sellers to list products and manage orders on StockX directly from the Shopify platform. This onboarding guide will help you get started with the integration, manage your listings, and update your inventory.
To get started, check out our onboarding guide below, or install the StockX app in the Shopify App Store today.
You can also check out our video guides for getting started below:
- Shopify | StockX – Getting Started
- Shopify | StockX – Matching 1 (GTIN/UPC)
- Shopify | StockX – Matching 2 (Style ID)
- Shopify | StockX – Matching 3 (Smart Matching)
- Shopify | StockX – Listing & Pricing
- Shopify | StockX – Bulk Upload StyleID & Size
- Shopify | StockX – Matching Status & Error Handling
- Shopify | StockX – Listing Status & Error Handling
- Shopify | StockX – Order fulfillment, Labels & Inventory
- Shopify | StockX – Shopify Listings
Before You Get Started
Before you begin, please ensure that you meet the following requirements:
- Product Selection: Ensure that the products you would like to sell are in StockX’s catalog. You can confirm by searching for your product or products here or searching by brand here. Or submit new/rare products for review if they’re not in our catalog. StockX’s catalog features a wide variety of current culture items such as sneakers, streetwear, electronics, and collectibles, including brands like Nike, Adidas, Air Jordan, ASICS, Supreme, Fear of God, Louis Vuitton, Pop Mart, Sony PlayStation, and more.
- StockX Account: You must have an active StockX account. This includes adding billing and shipping information, and setting up your hyperwallet.
- GTIN in Barcode Field: Products you would like to list on StockX should have a Global Trade Item Number (GTIN) value in the barcode field of the variant on your Shopify store. Read more for additional product matching options, including the StockX Style ID product metafield and Smart Matching.
- Currency: Your Shopify and StockX accounts should use the same currency.
- Pricing: You can set a general Mark up or Mark down percentage for your entire catalog and refine prices at product level on StockX Pro using StockX pricing guidance.
- Condition Field: Update your details for the StockX condition metafield and your information carries over to StockX automatically. If the condition metafield is new or left empty, the item will be listed on the Verified marketplace. For used items, you’ll need to add product photos, select any applicable imperfections, and include condition notes so buyers know what to expect. This is done in the Add Listing Details tab of the Selling tab on the StockX app.
Setup
- Step 1 – Log in to Shopify: Open your Shopify admin panel by logging in with your credentials.
- Step 2 – Log out of StockX: Ensure that you are logged out of your StockX account on your browser.
- Step 3 – Install the App: Search for “StockX” in the Shopify App Store, or visit this link. Click the “Install” button and follow the prompts.
- Step 4 – Exclude All Products: In order to prevent all products from being automatically listed on StockX, you need to exclude them from your StockX Sales Channel.
- Open the Shopify admin and navigate to the Products page.
- Select all products using the checkbox.
- Click on the ellipsis (…) and select “Exclude from Sales Channel”
- Select “StockX” and click on “Exclude products”
Configuring the StockX Sales Channel App
- From your Shopify admin, go to Settings > Apps and sales channels.
- Click StockX.
- Click Open sales channel.
- In the StockX Account section, click Connect.
- In the “Are your items sellable on StockX?” dialog, review the product categories and brands, and then click “Yes I sell these items” if you have the relevant products.
- To connect your StockX account to Shopify, log in with your StockX account details.
- Follow on-screen instructions to match and list your products, and refer to the Managing Your StockX Listings on Shopify section below
- Click on publish listings to list your products.
- Apply a markup or markdown from your Shopify price to StockX listings, using the price settings. For example: a 10% markup will list a product priced at $100 on Shopify to list at $110 on StockX, and a -10% markdown will list a product priced at $100 on Shopify to list at $90.
Shopify is your starting platform to set your pricing strategy. Then, you can head to StockX Pro to adjust prices at an item level, maximizing margin for those selling above retail or increasing velocity for items below retail.
As a reminder, StockX doesn’t have an official markdown window, so you can decide how to discount products throughout the year based on demand.
Managing Your StockX Listings (Asks) on Shopify
See screenshots in the carousel below for examples.
Step 1 – Matching products on Shopify to the StockX catalog
- Shopify products are primarily matched to the StockX catalog using the Global Trade Item Number (GTIN) value, which can be found in the Barcode field (ISBN, UPC, EAN, etc.) on the product’s variant page. This is the most reliable method for matching, as GTINs are globally unique identifiers for products.
- However, if a GTIN match isn’t found, the system will attempt to match using the StockX Style ID product metafield. This metafield should contain the unique Style ID that corresponds to the product on the StockX website. An exact match to the value on the StockX website is preferred.
- In addition to the Style ID, the system also checks the StockX Size Chart product metafield and the StockX Size variant metafield. Choose the correct Size Chart metafield from the dropdown values on StockX Size Chart product metafield. Enter the Size in StockX Size metafield on the variant metafield on the variant page.
- It’s crucial that the Size value in the product’s variant corresponds correctly to the values in the Size Chart metafield.
- For example, if the Size Chart uses US sizing (e.g., US M), then the Size value should also correspond to US M.
- Ensure the Size value is numerical and doesn’t include any prefixes (e.g., 8 instead of US 8).
- Match unmatched products using Smart Matching – by clicking on Map Products and manually approving or rejecting your matches, this method allows for you to be fully in control. Please refer to step 5 for checking your unmatched inventory eligible for Smart Matching.
Step 2 – Confirm the GTIN Values
- Open a product on Shopify, and click on a particular variant. Confirm the correct GTIN value is in the ”Barcode (ISBN, UPC, GTIN, etc.)” field on the variant page.
Step 3 – Confirm the Style ID Related Value
- Open the product page on Shopify, and check the StockX Style ID and StockX Size Chart product metafields. Then, open the variant page on Shopify, and check the StockX Size Variant metafield is filled.
Step 4 – Select Products for StockX
- Use the app interface to select products that you want to list on StockX.
- Select “Include in Sales Channel” and select “StockX”. Then select “Include products”.
- Any products/variants that are included and match a GTIN on StockX then create a live listing on StockX.
- Note: Include fewer than 10 products initially to test that the products are being listed appropriately before selecting all of your products.
Step 5 – Review and Match Products
- On StockX Pro: Double-check your product listings and make any necessary individual price adjustments on StockX, using the selling page or on StockX Pro.
- On the Shopify app: For any unmatched products, use Smart Matching on Map Products to manually approve or reject products.
Examples Below:
Add Style ID in the StockX Style ID metafield
Locating the Style ID on a StockX product page
Choose the correct Size Chart metafield from the dropdown values
Enter the Size in the StockX Size metafield on the variant page
If your product is not in the catalog or is used
Step 6 – Add new products to the StockX catalog
Only needed for items you submitted as a new product. Provide the details StockX needs to create the catalog entry.
- Click Add New Products in the app’s left navigation.
- Find the item under the Create Items tab and review the details pulled in automatically.
- Check or fill in the required fields: Brand, Category, Gender, Colorway and Style ID.
- Map each Shopify size to a StockX size using the Size mapping dropdowns (e.g. US M 7, US M 7.5) and confirm the condition.
- Optional: click Bulk edit to update size mappings for all variants at once in a spreadsheet-style grid.
- Click Submit All Products.
Step 7: Verify and submit non-new listings
New items will be listed automatically. Newly submitted products, products in New – Other and Used items need a final check so the condition is represented accurately.
- Click Ready to List in the app’s left navigation.
- Review each listing card: thumbnail Product images, Asking price, Condition and Condition notes (pre-filled from your product description)
- Tick each listing you’ve verified and click Submit listing for review.
- In the pop-up, confirm both statements: “I have accurately represented the condition of the item.” and “I will ship within 2 business days of sale.
- Click Submit for review.
Step 8: Track status and manage live inventory
Follow listings through to live, then manage them on StockX Pro.
- Watch listings move through the dashboard tabs: Draft, Processing, Errors and Listings.
- Click Active (Managed on Pro) in the left sidebar to open the StockX Pro dashboard.
View and adjust active asks, lowest asks, highest offers and live inventory there.
Monitoring and Updating Your Inventory
- Step 1 – Track Sales and Inventory: Use the app dashboard to monitor sales and inventory levels. The app will automatically update your Shopify store with sales data from StockX.
- Step 2 – Handle Orders: Fulfill orders as they come in. StockX orders must be shipped using the label and documents provided by StockX. This is available on the StockX pending selling page or StockX Pro. Do not use your own label, or your orders may be canceled.
Tips For Adding and Deleting Listings
- Only one quantity of each product will be listed. Once a sale on StockX occurs, the Shopify quantity will be decreased, and the StockX listing will be replaced by a new listing (only if there is remaining quantity in Shopify).
- Products with zero quantity/zero price will not be listed.
- Markup cannot be done for individual products.
- Any product or price-related changes (such as deleting a listing or updating your Ask price) made on StockX or StockX Pro will not reflect on Shopify. Shopify price changes will be pushed to StockX and override any price there.
- Any price changes made on Shopify or StockX will be reflected on StockX, and if an order is completed, the order will be placed on Shopify, and the inventory will be adjusted accordingly.
- Deleting a listing from StockX will not delete the listing from Shopify. The listing may get relisted at any time; you would need to exclude the product from the StockX sales channel on Shopify to avoid relisting.
- If you update a listing on Shopify, the price will be updated on StockX. You can also update the price for individual products on StockX. The prices will be overwritten whenever the product price on Shopify is updated.
Additional Information
Negative Payout Prevention:
If you reduce the price such that the payout becomes negative, the Ask will not be updated, and the previously listed Ask will remain unchanged.
Seller Limit Enforcement:
If you increase the price above the allowed Seller Limits, the ask will not be listed, and the previously listed price will remain unchanged.
For more info about Seller Limits on StockX, visit our Help Center article: Why Am I Unable to Place an Ask?
For any additional questions, please visit our Help Center or reach out directly to [email protected].
