— On the heels of platform’s expansion into art prints, the move makes StockX the official secondary marketplace for Daniel Arsham editions —
— The strategic alliance will create a new standard for equitable compensation, support rising artists via direct partnerships, and advance the next generation of creators through innovative arts education funding model —
[DETROIT] July 1, 2021 — StockX today announced a multi-year partnership with contemporary artist Daniel Arsham designed to put artists first and disrupt the global arts community. The multifaceted partnership — which makes StockX the official resale marketplace for Daniel Arsham editions — establishes a Daniel Arsham x StockX Next Gen Scholarship Fund at New York’s historic The Cooper Union for the Advancement of Science and Art. Additionally it helps create a more equitable compensation framework for artist-brand relationships by affording up-and-coming artists the opportunity to benefit directly from exclusive product releases on the secondary market.
“Artists are often left out of the conversation when it comes to compensation, particularly as it relates to the secondary market. This relationship turns that model on its head and serves as a disruptive force in an otherwise outmoded system,” Arsham said of the partnership. “I’m excited to create and release exclusive products to which people might not otherwise have access but more than anything, my work with StockX is about leveling the playing field for artists and giving back to the next generation through this incredibly innovative arts education fund.”
The full scope of the partnership is concentrated in three focus areas: supporting the next generation through arts education funding, amplifying rising artists and creating a model for equitable compensation through direct-to-consumer releases, and establishing a trusted secondary marketplace for Daniel Arsham products.
“Daniel is one of the foremost contemporary artists of our time and is someone who speaks directly to our audience in a meaningful way — there is no one better suited to help us build and grow the art prints category but also to work in partnership with us to support young creators,” said Deena Bahri, StockX CMO. “StockX is an inherently disruptive platform that levels the playing field by offering price transparency and true market visibility. This innovative partnership serves as another important example of our commitment to rewriting rules and unlocking access to products that have long been out of reach for the many.”
More on the elements of this innovative new partnership below:
Daniel Arsham x StockX Next Gen Scholarship Fund
The newly launched scholarship fund will support students studying at The Cooper Union’s internationally renowned School of Art, of which Arsham is an alumnus. StockX will donate revenue from the sale of all art prints, a product category the company officially announced in conjunction with the partnership. Arsham will serve in an advisory role as the much-anticipated category continues to grow. In addition, he will release a series of works that will be made available exclusively on StockX, and proceeds from the sales of these products will also be donated to the fund.
“Since graduating from The Cooper Union, Daniel has built an enviable practice that straddles art, architecture, and performance, which at its heart focuses on collaboration,” said Laura Sparks, President of The Cooper Union. “It comes as no surprise that Daniel is creating innovative partnerships like this one to help support fellow artists. The scholarships from this fund will change lives.”
Supporting Young Artists
Arsham will curate a special DropX product release series that will afford new artists the opportunity to release products directly to a global audience. StockX’s product release framework allows artists to share in the financial upside from both the official release as well as every resale on the platform, setting a more equitable standard for revenue sharing.
StockX: Official Secondary Marketplace for Daniel Arsham Editions
When a product on danielarsham.com is sold out, customers will be directed to StockX. This unprecedented move will enable more people to participate in current culture, introduce price transparency to the art print category, and help democratize a market that has long been out of reach to the vast majority of consumers.
StockX’s art prints catalog includes more than 350 different prints from over two dozen artists including Takashi Murakami, KAWS, Yoshitomo Nara, Shepard Fairey, Hebru Brantley, Matt Gondek, Madsaki and Futura. For more information about the partnership, visit https://stockx.com/lp/daniel-arsham/. To shop the art print catalog, visit www.stockx.com.
About StockX
StockX is proud to be a Detroit-based technology leader focused on the large and growing online market for sneakers, apparel, electronics, accessories, and collectibles. StockX’s powerful platform connects buyers and sellers of high-demand consumer goods from around the world using dynamic pricing mechanics. This approach brings unparalleled access and market visibility powered by real-time data that empowers buyers and sellers to determine and transact based on fair market value. The StockX platform features hundreds of brands across verticals including Jordan Brand, adidas, Nike, Supreme, BAPE, Off-White, Louis Vuitton, Gucci; collectibles from artists including KAWS and Takashi Murakami; and electronics from industry-leading manufacturers, Sony, Microsoft, Nvidia, and Apple. Founded in 2016, the company employs more than 1,000 people in 14 offices and authentication centers around the world, and facilitates sales in more than 200 countries and territories. Learn more at www.stockx.com.
About The Cooper Union
The Cooper Union for the Advancement of Science and Art is a distinguished private college of art, architecture, and engineering founded in 1859 by inventor, industrialist, and philanthropist Peter Cooper. From its beginnings, Cooper has been dedicated to the idea that education is the key not only to personal prosperity but also to civic virtue and harmony. Today, the school continues that tradition through a curriculum that focuses on helping graduates acquire technical mastery and entrepreneurial skills, enrich their intellects and spark their creativity, and develop a sense of social justice. The institution provides close contact with a distinguished, creative faculty and fosters rigorous, humanistic learning that is enhanced by the process of design and augmented by its urban setting in New York’s East Village.
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