Heron Preston apparel brand released its first streetwear collection in 2017. Streetwear culture has a significant effect on Heron Preston's designs, which blend high fashion with urban aesthetics. Bold logos, industrial accents, and utilitarian elements are frequently seen on his clothing. The company has produced a variety of apparel from t-shirts, hoodies, caps track pants to sneakers and has collaborated with various brands and artists, including Nike, Carhartt, NASA, and Levi's. These collaborations have resulted in unique and limited-edition collections that blend the distinct styles of both parties involved.
Given that workwear serves as the primary source of inspiration for the New York-based designer, Heron Preston's partnership with Caterpillar (CAT) of construction equipment makes perfect sense. Preston pays homage to the brand's history by disassembling and reassembling items like t-shirts, caps, and track pants and emblazoning them with the instantly recognizable CAT emblem. The brand's other collaboration was with Calvin Klein working beyond the parameters of its own label. This vast collection consisted of safety orange boxer underwear. Think oversized denim and caps accented with exposed label embroidery with a modern twist.
Additionally, the brand also partnered with the American Denim expert, Levi's creating a summer/spring collection known as the “MISTAKES ARE OK.” The partnership, as implied by the name, promotes anomalies, through unconventional clothing embellished with misplaced patches, asymmetric designs, and warped pockets. When you are considering buying your streetwear apparel from Heron Preston, know that every product’s style and design varies due to this vast collaboration, but our current favorite is the T-shirt collection with unique prints, just like the Heron Preston Split Herons Oversized T-Shirt in black multi.