Graded comic books are the latest addition to StockX’s expanding collectibles vertical. The platform’s comic book catalog features more than 200 key issue releases from top publishers including Marvel, DC and Image. Offering a highly curated selection of products, StockX specializes in rare vintage and modern key issue comics. From the first-ever Star Wars comic book, to the first appearance of characters like Black Panther and Harley Quinn, these books are highly coveted due to their cultural significance.
“Just like our sneaker and streetwear customers, the comic book collector on StockX seeks products that not only carry cultural significance and meaning, but also serve as an investment opportunity,” said Greg Schwartz, StockX co-founder and chief operating officer. “In addition to introducing a catalog that is uniquely curated and specialized, we’re unlocking a tech-forward buying and selling experience and unprecedented price transparency and visibility into the comic book market.”
The next generation of investors and entrepreneurs favor investments that dovetail with their passions and allow them to engage in the cultural conversation while building wealth. According to a recent survey conducted by The Harris Poll on behalf of StockX, 83% of US adults have purchased a collectible in the past, and the top factors in their decision to buy were quality (65%), authenticity (61%), affordability (54%), and future worth/investment value (43%).
In addition to seeing the investment value in physical products like collectibles, sneakers, and apparel as investments, younger generations are more attracted to brands and products that flow through every aspect of their lives — from home and in-person, to online, to on-screen.
“Successful movie franchises and ever expanding licensing opportunities have transformed comic book personalities into pop culture heavyweights,” said Tyler Larkins, director of collectibles at StockX. “Our favorite characters are more recognizable and more accessible than ever before thanks to product collaborations across fashion, beauty, entertainment, sport and gaming. At the same time, social media has made it easier for fans to celebrate these characters and franchises on a global scale.”
The launch of comic books follows several other successful category expansion moves from StockX, including the launch of electronics in 2020 and the addition of trading cards in 2019. Category diversification efforts have helped StockX grow from a platform with 6,000 products from 17 brands in 2016 to one with more than 125,000 products from 800 different brands in 2021.
Authentication has always been at the core of the StockX experience and has long set the industry standard. Every comic book bought and sold on StockX must be graded by Certified Guaranty Company (CGC), which is just one of the ways in which StockX will ensure the comic book vertical is held to the same rigorous authenticity standard as its existing product categories.
To check out the top-selling comic books on StockX, visit https://stockx.com/comic-books.
