On February 17, StockX will open up shop in Salt Lake City with ‘Off The Grid’, an on-the-ground activation bringing together the worlds of sport and style in celebration of the biggest weekend in basketball. Designed to pay homage to the great outdoors of Utah, StockX Off The Grid facilitates connections amongst brands, creators, and culture enthusiasts set against the backdrop of an outdoor sport and ski shop. Featuring interactive experiences, exclusive weekend-long promotions, opportunities to learn from StockX’s verification experts, shoppable collections, prizes, and more, the platform will shine a light on the many brands, products, and creators that are bringing the heat this winter.
Where: StockX Off The Grid @ THE GATEWAY // 16 N Rio Grande Street, Salt Lake City, UT 84101
- Located across the street from Vivint Arena
When:
- Friday, February 17 ; 10 AM – 8 PM (open to the public)
- Saturday, February 18; 10 AM – 8 PM (open to the public)
- Sunday, February 19; 11 AM – 4 PM (open to the public)
Programming:
- Sneaker Rock Wall: Experience a gorp-inspired rock wall that doubles as a display for sneakers. With holds in reachable places inches off the ground, attendees will be able to snap photos that appear as if they are climbing a snow-capped mountain of sneakers.
- Ice Cave: Guests will have the opportunity to fully immerse themselves in a snowy basketball relic ice-cave installation for the perfect fit pic.
- Interactive Games:
- Authenticator Verified: StockX expert Authenticators will educate guests about StockX’s rigorous verification process through an always-on gamified experience. Guests will have the chance to learn about the process and test their verification abilities. Winners will receive StockX site credit.
- Guess The Grail: Guests will reach into a mystery box and using only tactical senses, guess what shoes are hiding inside. Winners will receive StockX site credit.
- ReStockX: Off The Grid will feature a number of prize bundles ranging from $2k to $4k throughout the weekend. Guests present at the activation will have the opportunity to enter the ReStockXs via QR code and bid $1 for the chance to win.
- Coffee Shop: Enjoy espresso, drip coffee, and tea from local shop Blue Copper Coffee, courtesy of StockX.
- Shop StockX Off The Grid: A selection of StockX Soft Goods merch will be available for purchase onsite and online. Guests will receive a custom Off The Grid tote bag with every purchase.
For more information about the activation and to shop StockX Off The Grid, head to StockX.
